Madhava earns organic label for honey line
Workers at the Longmont-based company, Madhava Honey Ltd., went to the wildflower fields of Brazil to find the land needed to accommodate the three- to five-mile radius that bees travel and to earn the organic certification for the new products. The new products include basic honey; raw honey, which is unfiltered; and whipped honey, which is easier to spread and is also available in a cinnamon flavor.
New organic pancake syrup products come in maple-agave, maple-cinnamon and blueberry flavors. New organic coffee syrup flavors are French vanilla, hazelnut and salted caramel.
In honor of its 40th anniversary, Madhava will donate 10 cents to nonprofit groups working to save bees for each organic honey product sold. Madhava kicked off the new Sweet Earth Project with a $40,000 contribution.
The company's main organic honey product comes in a 22-ounce jar and sells for a suggested price of $10.99 to $11.49, according to a press statement. Madhava also sells organic agave, another sweetener, and organic coconut sugar.
Madhava is a Sanskrit word "born of honey." Many of its products are sold in squeezable plastic bear containers. Founder Burt Utley started the company in 1973 in the foothills near Boulder.
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