Target begins selling Evol Foods' products
Financial terms of the partnership between Boulder-based Phil's Fresh Foods LLC, doing business as Evol Foods, and Minneapolis-based Target Corp. (NYSE: TGT) were not immediately available.
In connection with the new rollout, Target customers can buy two Evol frozen burritos for $4 and Evol frozen entrée bowls for $7, the company said in a press statement. Evol Classic burritos sell for a suggested retail price of $2.49 to $2.99, according to the company website. New Plus burritos, which include a separate packet of guacamole, sell for $3.49 to $4.49. Bowls sell for $4.99.
"Our partnership with Target marks an exciting time for Evol Foods as we expand and grow," Phil Anson, company founder and chief operating officer said in the press statement.
Evol Foods received an undisclosed amount of capital from New York-based Alliance Consumer Growth in January 2012 to add new products to its lineup and expand nationwide distribution. The private equity firm took a minority stake in Evol, the company said at the time.
Privately held Evol generated revenue of about $10 million in 2011, the most recent time period for which figures are available. Its products are sold in about 6,000 grocery stores across the United States.
Evol Foods products are made from natural and organic ingredients and have no artificial flavors, colors, additives or preservatives, according to the press statement. The company recently rolled out a new, dairy-free, gluten-free burrito line and a pasta product line. Evol is the word "love" spelled backwards. Anson started the company in 2004.
More breaking news...
Simon Smith will serve as executive vice
Broomfield-based WhiteWave Foods Co. (NYSE: WWAV) shareholders own 80 percent of the company. Dallas-based Dean Foods Co.
Federal budget cuts known as
Sorry, there are no Photo Galleries to display for this timeframe.
Special Coverage
Municipalization
Utilities Watch -
Here is an archive of stories on the city of Boulder’s efforts to determine if it will form its own utility and part ways with it current power supplier Xcel Energy Inc. The stories were first published in the Boulder County Business Report.

















