California company buys Standing Cloud
Last Updated: 15:21 September 10, 2013
Standing Cloud and its 15 employees will remain in Boulder, AppDirect director of business development Paul Arnautoff said.
Standing Cloud is a provider of cloud-management services, including automated software packaging and orchestration, that streamline application deployment. AppDirect provides a cloud-based service platform that powers app marketplaces for companies like Comcast and Staples.
“For Standing Cloud, the emergence of AppDirect as an acquirer was particularly fortuitous,” said Leslie Osborne, Standing Cloud vice president for product and operations, in an email. “Not only do our products naturally complement each other, our organizations also have an incredible cultural fit. We are excited to continue expanding … as a part of the AppDirect family.”
Founded in 2009, Standing Cloud has raised $10 million in venture funding, including a $2 million round last summer. As part of the terms of the sale to AppDirect, Standing Cloud’s leading investor, the Boulder-based and Brad Feld-led Foundry Group, becomes an investor in AppDirect.
Also Tuesday, AppDirect, which employs more than 100 people, announced that it has closed a $9 million round of Series B funding from existing investors, led by iNovia Capital to aid in its continued growth.
Arnautoff said Standing Cloud will retain its branding and likely add employees as it continues to grow. Standing Cloud’s catalog of integrated software features more than 100 applications, including WordPress and Drupal. It has deployed services with partners such as Amazon, Rackspace and IBM.
“Standing Cloud has some technology that would take us a long time to develop,” Arnautoff said of Standing Cloud’s app packaging. “They give us a leapfrog into an area that we wouldn’t otherwise be able to participate in.”
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